How To Build A WordPress Website
So You Want To Design Your Own WordPress Website?
Well, I have news for you, so does everyone else!
In my experience, I have been a web designer for 12 years now, whenever I talk to someone who is starting their own business or is a sole trader or shop owner, they always either know someone who can build them a website for nothing or will build it themselves.
That sounds like a fantastic idea right?
Not necessarily ! It could be a terrible idea.
To own a successful website you must consider so many things that only a professional can bring to the table.
You want people to find your website on Google and see it there on the first page of results – so how do you achieve that?
You have to know that the keywords that you want your website to be found for are the right ones, keywords that people are actually searching for.
You have to understand how to use those keywords to increase the chances of being found on Google. The chances are you will pick the ones that are either impossible to rank for without spending a fortune, or you will not have the know-how to get the best from the keywords that will bring you traffic.
You have to know how to construct a web page layout that will give the right impression and result in people giving you their email address or placing an order or enquiry through the contact forms on your site.
You must 100% understand the usage and implications of images used on those pages because if you do not then your ranking and your page loading speed will suffer.
You will need to consider the option of SSL security for your website.
Will all your pages look and perform well on all devices?
Which platform will you build your website on? This is possibly the most crucial of all the things to consider given that many people opt to build their websites on sites like Wix, Moonfruit or similar websites because they have seen the adverts and believe everything they are told. Be very careful – this is your business we are discussing and if you chose wrong then all your efforts could easily be for nothing. Do not be deceived by promises made by companies that already have hundreds of thousands of websites created on their servers where yours will be lost due partly to inadequate seo, the spammer operating on the same IP as you in shared hosting and frustratingly poor support from your host.
So you need to consider the options regarding which platform you build your website on. As noted above – many popular website platforms simply cannot give you the results you need.
Choose WordPress and all of a sudden your options to get found all over the nation or world become larger and more interesting.
Therefore – you must also consider the implications of the hosting you buy. Yes, you can get hosting for as little as £10-£50 per year but your website will be on the same server as many other websites and you have no control over what they do which is for me very worrying – believe me I have tried all these things with little or no success at all.
Try talking to me, I will help you reach the best decisions and build you a website that ranks for the best keywords for your business.